BFC Softtech: A Technological Powerhouse
Origin & Evolution
BFC Softtech is a technology company originally established as a part of Group BFC to provide tech solutions to in-house companies. However, the company has since grown and now offers a range of services, including automation and computing solutions, to external clients. Over the last two years, BFC Softtech has developed a strong reputation for its technical expertise and is presently recognized as an emerging player in the Indian technological space. The company provides tech solutions to businesses and enterprises seeking to automate and streamline their operations.
“Shortly after establishing ourselves as a rising player in the IT industry, we expanded our services to include social media and digital marketing for companies and individuals,” informs company CEO, Sunil Gupta. “In addition to providing automation and computing solutions, we were then actively seeking opportunities to offer our expertise in social media and digital marketing.”
Soon, BFC Softtech was presented with the opportunity they had been awaiting and was entrusted with the promotion of the Koshala Literature Festival, a three-day literary event scheduled to take place in Lucknow in early November 2022. With stalwarts like Arif Mohd Khan, Ashwin Sanghi, Anand Neelakantan, Devdutt Pattanaik, Farhat Ehsas, Malini Awasthi, Manish Tewari, Muzaffar Ali, Hindol Sengupta, Shobhaa De, Tigmanshu Dhulia, Vikram Sampath, Yatindra Mishra and a host of others scheduled to share the stage, KLF-Awadh was poised to bring together a rich ensemble of writers, filmmakers, musicians, and poets. Consequently, BFC Softtech was faced with the challenge of devising and implementing a foolproof marketing strategy. And that’s precisely what they did.
“The outreach we planned was highly successful, penetrating all social media platforms, including YouTube, Facebook, Twitter, and Instagram, regardless of the algorithm they use to rank content,” Sunil claims.
The Learning Curve
One of BFC Softtech’s key projects has been working with Orgeen, a startup cultivating organic and hydroponic farm produce. The company has helped Orgeen by developing its app and website, facilitating online acceptance of orders and doorstep delivery to customers in and around Lucknow.
The company’s technology helps Orgeen patrons track their orders in real-time and make online payments.
“Besides this, we are also responsible for designing and maintaining Group BFC’s flagship Wealth Management System,” Sunil continues. “Our superior AI analyses investor profiles based on the feedback submitted by the user and recommends schemes compatible with their priorities. This, in turn, helps investors make informed financial decisions.”
Also, the company has created and maintains the ERP platform Group BFC uses for real-time monitoring of its workforce, and to ensure seamless information flow between verticals and payroll accuracy.
BFC Softtech also developed Prodigy Pro, a fintech app that facilitates online mutual fund investments. The app comes equipped with multiple encryptions to ensure the security of investor data, providing them with a safe and convenient way to invest in mutual funds.
The Road Ahead
“As we look to the future, we have a clear vision— to continue providing innovative and effective IT solutions to businesses, helping them streamline their operations,” Sunil concludes.
With its impressive track record and forward-thinking approach, BFC Softtech looks set to grow into a leading player in the Indian IT space. Whether it’s developing cutting-edge solutions, providing social media and digital marketing expertise, or designing and maintaining digital platforms, the company is poised to continue making a difference.
