In the fast paced era of the Internet and digitalization, going digital is the only way to move forward. To increase the visibility and to increase the reach of the company, it has become an absolute necessity for every organization to go digital and invest in digital marketing.
Spearheading the digital transformations with their unique strategies and innovative ideas is Omnia Digital- a new-age digital marketing agency helping organizations reach their growth.
The Founder-
Shwetha Prasad is a young and vivacious woman with a passion and inclination to empower businesses through digital transformation services. She has a demonstrated history of working in the marketing and advertising industry.
She has hands-on experience in building and leading the start-ups where she was the youngest core member handling key departments like accounts, operations, and tech. The relentless hard work of her team built the start-up from scratch to investment evaluation. She was the COO in an established agency, delegating and almost managing a team of 70 employees. During this tenure is when she realized that digital marketing was her true calling.
Through Omnia, she is in the process of building a digital transformation approach that is sustainable and accessible for brands ranging right from start-ups to large corporations.
One vital thing that Shwetha tries to imbibe in every member of the team is that it is not all about business and making money but to make a mark and care about the client and their business, which will inadvertently bring about results and ROI.
The Company-
Omnia Digital is a creativity-driven full service digital agency that offers every service from Content marketing to Brand Strategy to Digital marketing, Campaign Management, Insights & Analytics.
Omnia helps level the playing fields for all organizations. We provide a 360 degree approach combining SEO, Social Media Management, Content and Performance. Prompt support, professional working relationship, individual attention.
“We promise what we can deliver – nothing more or less.”
Omnia Digital is made up of a highly dedicated team of designers, Brand strategists, developers, Ad Strategists who are experienced and passionate about brand design, communication, concept development & people. The company helps people refine their brand aesthetically with their bold ideas and ensure the right way of communication.
Omnia’s brand-specific and efficient strategies cover everything from choosing the right platform to the audience and demographic segmentation, effective content placement, analysis, and enhancement. The company aims towards levelling the playing fields for all organizations. Their services cater right from branding to digital asset building focussed on bringing the brand to the market and ensuring that ROI is reflected. Their clientele varies from start-ups to top MNCs from an array of industries, ranging from real estate, healthcare, hospitality sector, and brands driven to create a mark.
“We strongly believe that a digital campaign’s efficiency and effectiveness boils down to the analysis and implementation in real-time.”
To design any brand’s strategy or creatives, their brainstorming starts by challenging themselves; will the strategy for campaign or creativity driven results. If the answer is anything other than a yes, the team ensures it is fine tuned until they create and strategize result oriented digital campaigns that are pleasing to the eyes and grab the attention of the audience.
“We do not take on a brand as a client, we become the brand! We believe that true passion and responsibility are on the highest peak when one works on a project close to their hearts.”
The team ensures that the brand’s DNA is absorbed and that reflects in every strategy and campaign they run.
The Road Ahead-
You want to know that your work makes a difference, shakes up industries, changes the future or else there is no point in working. Omnia’s mission is to build a digital transformation approach that is sustainable and accessible for brands ranging right from start-ups all the way to large corporations that bank on data-driven and ROI-oriented outcomes. The team is constantly Ideating, solving problems, and working together to empower brands around the world to build a digital presence in a meaningful way.
“We don’t simply look to join the ranks, we believe in changing the game altogether. We ensure that the brand eases into the marketplace and sustains in it by bridging the gap.”
Omnia Digital’s immediate plans are to establish its operations in Bangalore and Mumbai. The latter step will be to take Omnia Digital overseas in the long run for a global expansion.
Shwetha Prasad’s Message to the Budding Entrepreneurs-
Choose your environment and company wisely that automatically builds the passion for your work. Having overcome adversity and gender discrimination in my own career, I feel very strongly about ensuring our workplace at omnia provides equal opportunities regardless of caste, creed or gender. Where Women can start fighting this is by encouraging each other. When women start treating each other with respect and mutual admiration, men will soon have to follow the suit. The best way to deal with this is to put your heads down and work to prove them wrong. Work harder than anybody in the room, be it male or female. Speak up for yourself & don’t let anything get you down. It’s just about looking at an obstacle as a challenge instead of looking at it as something insurmountable
