In today’s knowledge-based global economy, the significance of intellectual property (IP) in legal practice cannot be overstated. Legal professionals play a pivotal role in helping clients navigate the complex landscape of IP law, ensuring that their rights are protected and enforced effectively. Legal expertise is vital in drafting contracts that address IP rights and obligations, mitigating risks associated with infringement and unauthorized use.
Priya Rao is a distinguished legal professional and the Founder of Priya Rao & Associates, boasting a remarkable career spanning over two decades. With a diverse portfolio of expertise, Priya has advised and represented numerous Fortune 500 Companies in India and internationally, earning a reputation as a trusted advisor in the legal realm.
Priya is a highly accomplished legal professional with a remarkable career spanning over two decades. She pursued her LL.B while concurrently pursuing ICAWI and CS, and commenced her practice as a lawyer in 1998 from the Chambers of a Supreme Court Advocate. Over the years, Priya has worked with various law firms and has established herself as an expert in multiple areas of law.
Priya has demonstrated an exceptional level of proficiency in several areas of law, including Company Law, Tax Law, Anti-Dumping Law, Intellectual Property, Family Law, Arbitration Law, and Writ Petitions. Her extensive experience and versatility are a testament to her depth of knowledge.
Notably, Priya has specialized in Intellectual Property (IP) since 1999, making her a leading authority in this field. She possesses a wealth of experience in prosecuting and enforcing Trademarks, Copyrights, Geographical Indications, and Designs, and her proven track record of success speaks for itself. Her expertise extends beyond this, as she is well-versed in conducting civil and criminal raids to combat counterfeiting and piracy across various industries such as electronics, automobiles, FMCG, software, luxury goods, garments, food & beverages, and publishing.
Her experience in these areas makes her an invaluable asset to any legal team.
Priya is an outstanding legal expert with an exceptional understanding of intellectual property (IP) matters. She is known for her ability to provide valuable strategic advice to clients on a wide range of transactional issues, including IP due diligence, acquisitions, and IP valuation.
Priya’s forward-thinking approach to legal challenges has made her a go-to consultant for e-commerce, cybercrime, and data protection matters as well. Her clients appreciate her ability to stay ahead of the curve and provide practical solutions that address the most pressing issues of the day. She has a deep understanding of the legal and regulatory frameworks governing these areas and is always up-to-date with the latest developments.
Priya’s unwavering commitment to excellence is exemplified by her active involvement in professional organizations. She is currently serving as a member of the Anti-counterfeiting Committee of the International Trademark Association (INTA) for the 2020-2021 and 2023-2025 terms and as the Vice President of the Intellectual Property Attorneys Association for 2023-2024. In these roles, Priya is contributing her expertise to combat illicit activities and protect intellectual property rights on a global scale. She is highly respected by her peers for her knowledge, dedication, and professionalism.
The Firm
Priya Rao & Associates is a boutique law firm that has gained a reputation for its specialized expertise in Intellectual Property (IP) and Information Technology (IT) matters. The firm has a team of highly skilled and experienced legal professionals who are committed to delivering bespoke solutions tailored to meet the unique needs of each client.
The firm excels in addressing a diverse array of challenges, spanning single jurisdictions, cross-border complexities, and interdisciplinary issues.
Whether it is managing complex IP portfolios, negotiating technology transactions, or litigating high-stakes IP disputes, Priya Rao & Associates has the knowledge, experience, and resources to provide effective legal representation.
One of the key strengths of the firm is its commitment to client collaboration. The legal professionals at Priya Rao & Associates work closely with clients to understand their business objectives, challenges, and bottom-line considerations. They then align legal strategies with these objectives and provide practical advice that helps clients make informed decisions.
In a rapidly evolving legal and regulatory landscape, Priya Rao & Associates remains agile and adept at navigating emerging challenges and adapting swiftly to changes. The firm is known for its ability to provide innovative solutions that help clients stay ahead of the curve.
Setting itself apart with a foundation built on teamwork and client-centric service, Priya Rao & Associates stands as a beacon of excellence in the legal profession. The firm embodies the essence of effective legal representation by emphasizing collaborative problem-solving and personalized attention to clients.If you need help with your intellectual property and technology legal matters, Priya Rao & Associates can provide customized solutions.
Excellence in IP and IT Law
Priya Rao & Associates is a highly regarded legal firm for it’s commitment to providing top-notch legal solutions to clients across a wide range industries. Their legal team is comprised of experienced professionals who work closely with clients to offer comprehensive services that cover transactional, advisory, regulatory, and dispute resolution matters.
The firm specializes in Intellectual Property (IP), Information Technology (IT), consultancy, and litigation. They offer tailored legal solutions to meet each client’s needs and have extensive experience in IP and IT laws across various sectors, enabling them to provide end-to-end legal services globally.
Setting itself apart from other IP and IT law firms in India, Priya Rao & Associates excels in several key areas:
- Tailored, end-to-end solutions addressing clients’ legal challenges.
- Extensive experience enabling a deep understanding of client’s businesses and needs
- Professional, cost-effective, and approachable legal advice
- Prompt turnaround times for client matters
- In-depth knowledge of markets and enforcement procedures
- Clear and comprehensive reporting mechanisms
With these strengths, Priya Rao & Associates stands as a trusted partner for clients seeking expert legal representation in the realms of Intellectual Property and Information Technology.
Integrating Legal Expertise with Entrepreneurial Innovation
At Priya Rao & Associates, Priya Rao embraces a philosophy that merges the expertise and meticulousness of a seasoned lawyer with the entrepreneurial ingenuity and innovative mindset of a business owner. This approach is instrumental in navigating the complex legal landscape for both brands and individuals.
The firm is committed to leveraging its years of collective experience, bolstered by a collaborative team dynamic, extensive research capability, and an unwavering commitment to detail. Effective communication, coupled with smart execution and prompt responsiveness, are hallmarks of the firm’s service delivery.
Priya Rao & Associates strives to consistently deliver the high-quality outcomes that clients rely on, earning their trust through a blend of legal acumen, entrepreneurial spirit, and dedication to client satisfaction.
Recognition for Legal Excellency
Priya’s illustrious career is punctuated by numerous accolades that attest to her exceptional legal expertise, unwavering dedication to client service, and steadfast commitment to upholding principles of justice and integrity. Her accomplishments have positioned her as a trailblazer and a trusted advisor within the legal community.
Priya has earned a reputation as a skilled legal practitioner who consistently delivers exceptional results for her clients. Her unwavering dedication to upholding the highest standards of professional conduct and ethical practice has garnered her widespread recognition as a paragon of the legal profession.
Some of Priya’s notable accolades include:
- Being listed as a Key Contact in Benchmark Litigation Asia-Pacific 2019
- Recognition as one of the Top 250 Women IP Professionals by Managing Intellectual Property – IP Stars in 2020
- Receiving the IP Star for Trademarks by -Managing Intellectual Property in 2018, 2019, 2020, and 2021
- Being acknowledged as a recognized attorney for Enforcement and Litigation by World Trademark Review 1000 in 2020
- Awarded with the Woman of Excellence Award 2021 in Recognition of Outstanding Professional Achievement & Contribution in Nation Building
- Recognized among the Top 10 Women Contributors in IP by ASSOCHAM IP EXCELLENCE AWARDS 2021
- Recognized as an IP Expert (Trademarks, Enforcement and IP Litigation) by Asia IP
- She was featured in Women Entrepreneur India (July Edition) and ranked among the Top 10 Women in IP Copyright & Trademark 2022.
- She has been featured on The Enterprise World as The Most Influential Woman to Watch Out 2022.
- Recognized as a “Distinguished Practitioner” in the latest Asia Law Leading Lawyers rankings.
- Legal Media 360 Market sentiment Index for 2022 ranks Priya Rao as a Notable Practitioner among Asia’s leading law firms and lawyers.
- Priya Rao & Associates recognised among the ‘IP Boutiques of the Year’ for 2022 by Asia IP.
- Recognized for the 6th year running, as a Trademark Star in the exclusive list of IP Stars 2023 by Managing IP.
- Recognized once again as a Distinguished Practitioner in the Asialaw Leading Lawyers Ratings 2023-24.
- Priya Rao & Associates recognized among the World’s Leading Trademark Firms in the category Prosecution and Strategy by WTR1000
- Recognized as a Leading Trademark Professional in the categories of Enforcement and Litigation, and Prosecution and Litigation by WTR1000.
- Received the Women Leadership Award – Intellectual Property Services at the Women Who Lead National Consortium 2024
Priya Rao & Associates is recognized as a Leading Trademark Professional in the categories of Enforcement and Litigation, and Prosecution and Litigation.
Priya is an active member of various professional organizations, including:
- Bar Council of Delhi
- Delhi High Court Bar Association
- International Trademark Association (INTA)
- Licensing Executive Society India (LESI)
- Intellectual Property Attorneys’ Association.
Through her membership in these esteemed organizations and her continued dedication to excellence, Priya has solidified her reputation as a distinguished legal professional, valued by clients and peers alike.
Building Trust and Fostering Growth
Priya Rao & Associates aims to be the go-to legal advisor for clients worldwide, forging relationships that last for generations. The firm is committed to delivering results-oriented legal services to a diverse client base, including corporations, institutions, startups, and individuals. Priya Rao & Associates strives to help clients protect their assets, mitigate risks effectively, and promote business growth through strategic legal counsel and support.
