Learning in today’s age has become both comprehensive and fast. The size of the syllabus is incomparable, the amount of knowledge a preschool child has is something we have never known. The technological developments have increased the speed of everything there is, and that includes education. To survive in the fast and changing environment, a child needs to be updated about what’s happening around. This can happen then, when his mind is able to think in all directions and that is something which is taught in pre-schools.
It is a place where the child gets his way of living, thinking and everything else. A place where he can broaden hi horizons and learn to think horizontally rather than vertically.
About Aadarsh Technosoft Pvt. Ltd-
Aadarsh Technosoft Pvt. Ltd., is a global multifaceted Media & Entertainment, EdTech driven company. The company has developed popular Intellectual Properties like Purple Turtle that has exposure to 25 countries, Animation Series that has been sold to Discovery Kids (MENA) and MX player (India), Formats registered under FRAPA, is pioneer of Talking Books (ISO: 17316), does Licensing & Merchandising, Franchising, Apps, Games and Movies.
Vision
To provide innovative EdTech solutions to educate and entertain children globally.
Mission
To become a global leader in Media, Entertainment and EdTech by creating IPs, world class content and using the latest technologies
Values
Using sustainable resources, responsible towards the environment, safe and age appropriate content. We work with safe and compliant manufacturers.
Purple Turtle is an international Early Childhood Education (ECE) brand that has experienced massive growth within a short time. Purple Turtle Preschool Curriculum has been developed by UK, USA seasoned children’s authors and early learning experts. First Indian IP with books sold in more than 25 countries. 1 million+ books have been sold and licensed all over the world in multiple languages. Thousands of parents are satisfied with Purple Turtle books and learning resources. They have Successfully completed more than 3500 digital preschool sessions even during coronavirus pandemic.
About Purple Turtle-
The Edge Purple Turtle Franchise gives is benefit of learning with a character . Purple Turtle, the titular character of the whole series is an awarded and globally loved fictional character for children which also features on hundreds of other story books, activity books and an edutainment, series by Emmy-Award winning writers.
Kids love to play, learn and grow with Purple Turtle & his cute buddies, develop moral values and learn all pre-academic skills along the way.
USPs –
· Research based curriculum
· Character embedded learning
· Rhymes, stories and online classes
· Merchandise
· Talking Books
· English Language Training Program with Graded Readers
· Classroom Interior designing
· Marketing
Purple Turtle Preschool franchise offers curriculum developed by expert from UK and USA which focuses on
Cognitive: Our mobile app, Talking Pen enhanced books offer sensory stimulation. Kids can explore the concepts (like the alphabet, or the environment) in depth, using sight, sound, touch.
Speech and Language: The pen/app enhances kids’ language development. Every word is spelled out, every story narrated, songs sung by voice-over artists from the USA helping kids learn to read, listen and speak at the same time.
Socio-emotional: With stories and EVS topics like “Healthy Habits”, “Good Manners” or “Keeping Safe”, our books incorporate values and life skills.
Psychomotor: Hundreds of practice book pages not only strengthen kids’ understanding of English, Maths & EVS concepts, but also promotes physical skills like eye-hand coordination and manipulation of small muscles (i.e., pencil grasp).
About the Founders-
Manish Rajoria
Mr. Manish is the Founder and CEO of Aadarsh Technosoft Pvt. Ltd and has created Purple Turtle IP. He has executed the animation series and co-production deal with Cyber Group Studios, France (Top 10 Distributors of the World) and Telegael, Ireland. The Series is currently broadcasted on Discovery Kids MENA for 10 times a day.
30 years of experience in the printing, publishing, patented products and exports to 25 countries. In- depth understanding of compliance, which led to Aadarsh Pvt. Ltd. becoming a Disney Approved Manufacturer.
• Licensee of Disney, Mattel and Turner for Marvel, Barbie and Ben10
• Co-Founder – Purple Turtle Foundation
• Vice Chairman – Career Society (Colleges and Hospital)
• Founder Chair – Young Indians (YI) Bhopal Chapter
• Emeritus Co-Chair – Confederation of Indian Industry (CII), Bhopal
• Emeritus Convenor – Confederation of Indian Industry (CII) Madhya Pradesh for Skill Development
• Franchisor of Purple Turtle Pre-schools
• Vice President – Muskaan, NGO
• Founder Chair – Bhopal IT Park Association
• Founder Chair – NAR, Bhopal
• Charter Member – TiE
• His focus and passion is innovation in EdTech and creating IPs for the global audience.
Ankita Shrivastava
Co-founder, Aadarsh Technosoft Pvt Ltd Ex Vice President, Aadarsh Pvt Ltd
Columbia Business School 23
Experience in IP Development, Franchising, Licensing, Animation and TV Formats. Intellectual Property, Purple Turtle developed by her company, has reached 25 countries through books. Executed the Animation co-production deal between Cyber Group Studios (Top 10 Distributors of the World), Telegael, Ireland and 5 Emmy Award Winning writers which is now broadcasted on Discovery Kids, MENA.
· Animation, VFX, Gaming and Comics Industry 40 under 40 in India
· World Women Leaders by Leadership Congress Awards 2021
· World Record Holder, winner of 2 Golds and 1 Silver at The World Transplant Games, UK organized by The Olympics Association
· India Book of Records
· Co-Founder – Purple Turtle Foundation
· Franchisor of Purple Turtle Pre-schools
· Honorary Member – Department of Sports and Youth Welfare, Madhya Pradesh
· Honorary Member – Indian Women Network & Young Indians by Confederation of Indian Industry
· Motivational Speaker at: Nirma University, Confederation of Indian Industry, GLA University etc.
· Excellence in Sports awarded by Chief Minister of Madhya Pradesh
· Ambassador to National Organ and Tissue Transplant Organisation & Organ India
· All India Women’s Club Shining Award
· Youth who made History – Nari Shakti Samman, Kavya Ranjan Foundation
“Education and employment are the foundation of an economy and preschool lies at the bedrock of that foundation. Hence our motivation is seeing children learning, growing and exploring while providing employment to as many as we can.”
Headquarter In: Bhopal Madhya Pradesh
Founded in Year: 2012
Employees Headcount: 20-30
Your Tagline/Quote: Transforming Preschool Education
